A good retail business needs a strong logo that is going to bring in tons of customers. It is important that your logo reflects whatever it is that you want to sell. There are certain details that you must keep in mind when designing your logo. These details will help you create an effective logo for your new business.
Color Selections: You need to use colors that are related to whatever your business deals in. Red is a very popular color for retail businesses, but so are blue and green. Light colors are always a good choice for retail.
Icon Selection: Make sure that you use an icon for your business that sums up what your company is all about. This could be a shopping cart or something unique that is all your own. A lot of retail businesses just use their name as their logo.
Font Selection: Chunky slab-serif fonts are fairly common for retail logos, but you have lots of options. Traditional geometric sans-serif fonts are also a good choice.