An effective IT logo needs some key elements that you will absolutely need to be aware of. If you are starting this type of business, your logo must have a simple yet timeless appeal. One of the biggest mistakes that people make when designing a logo is trying to be too trendy. Trends come and go, but your logo should endure.
Color Selections: Some colors are more appropriate than others for IT businesses, including blue, orange and black. A combination of dark and light colors can look good, but you have to choose the right combination. Don’t go overboard with the light or warm colors.
Icon Selection: A great icon can really do wonders for your logo, but you have to pick the right one. Sometimes it is a good idea to create your own completely unique icon. You can also use a globe, cloud, or circuitry.
Font Selection: IT companies need geometric fonts for their logos, so keep this in mind. Don’t use any scripted fonts that are going to look too fancy or over the top.